Milion Polaków chce zmienić operatora!

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Milion Polaków chce zmienić operatora!

2008-10-08 Milion Polaków chce zmienić operatora!

Z raportu agencji badawczej PBS DGA i firmy On Board PR wynika, że prawie milion Polaków nosi się z zamiarem zmiany dotychczasowego operatora telefonii komórkowej.

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Sieć komórkowa chcą zmieniać najczęściej ludzie młodzi, w wieku 15-17 lat (16,2%).

Aż 77% Polaków deklaruje posiadanie służbowej lub prywatnej komórki, natomiast odsetek osób nie posiadających żadnej komórki to 23%, z czego znaczącą część stanowią osoby starsze i z niższym wykształceniem (64 %)

Jednocześnie raport ujawnia, że prawie 80% badanych respondentów nie zna żadnego, z działających na polskim rynku operatorów wirtualnych (MVNO), takich jak np. MobilKing, mBank mobile, czy myAVON.

Przeprowadzone na pozostałej, potrafiącej wymienić choć jednego operatora MVNO, 20%- owej grupie badanych, ankiety, pokazały, że najbardziej rozpoznawalnym wirtualnym operatorem jest MobilKing (36% w badaniach rozpoznawalności). Po nim następują: mBank mobile (8,6 %), myAVON (7,9 %) i Carrefour Mova (6,3%).

"Wyniki badania rozpoznawalności poszczególnych marek są związane z ich charakterem. Na przykład jako pierwszą markę MobilKing wskazuje 2-krotnie więcej mężczyzn niż kobiet. Z kolei marka myAVON związana z firmą kosmetyczną jest wymieniana 4-krotnie częściej przez kobiety niż przez mężczyzn." - powiedział Tomasz Dziedzic z PBS DGA.

Badania PBS DGA mówią też o znacznej dysproporcji szans pod względem rynkowej konkurencyjności MVNO i operatorów infrastrukturalnych (Era, Orange, Plus, Play). Ma to głównie związek z faktem zbyt późnego dopuszczenia MVNO do rynku abonentów.

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Opracowano na podstawie Pulsu Biznesu, agencji PAP oraz materiałów własnych

Tagi: analizy, badania, Carrefour Mova, mBank mobile, młodzież, MobilKing, MVNO, myAVON, nowy operator, nowy operator komórkowy, On Board PR, PBS DGA, Puls Biznesu, statystyki, Tomasz Dziedzic


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PeterBop (199.168.---.---)2016-10-18 20:49

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PeterGar
PeterGar (199.168.---.---)2016-10-18 17:23

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Marvinrub (199.168.---.---)2016-10-18 11:09

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PeterGar (199.168.---.---)2016-10-18 07:18

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Raymondsr (199.168.---.---)2016-10-18 04:31

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PeterGar
PeterGar (199.168.---.---)2016-10-18 02:27

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PeterGar (199.168.---.---)2016-10-17 21:48

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PeterGar (199.168.---.---)2016-10-17 17:32

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Marvinrub (199.168.---.---)2016-10-17 15:15

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Marvinken (199.168.---.---)2016-10-17 05:51

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Michaeldrava (199.168.---.---)2016-10-16 14:17

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AlbertDom (199.168.---.---)2016-10-16 01:15

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Michaeldrava
Michaeldrava (199.168.---.---)2016-10-15 18:21

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Michaeldrava (199.168.---.---)2016-10-15 08:29

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Michaeldrava (199.168.---.---)2016-10-14 23:55

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Michaeldrava (199.168.---.---)2016-10-14 13:19

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MichaelSig (199.168.---.---)2016-10-14 04:49

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AlbertRoapy (199.168.---.---)2016-10-13 19:13

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MichaelSig
MichaelSig (199.168.---.---)2016-10-13 15:59

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AlbertRoapy (199.168.---.---)2016-10-13 08:54

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Joshuahob (199.168.---.---)2016-10-13 02:21

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Joshuahob
Joshuahob (199.168.---.---)2016-10-12 18:30

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Michaeldrava (199.168.---.---)2016-10-12 13:32

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Joshuahob (199.168.---.---)2016-10-12 10:07

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Michaeldrava (199.168.---.---)2016-10-12 05:36

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MichaelSig (199.168.---.---)2016-10-11 08:09

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JoshuaDib
JoshuaDib (199.168.---.---)2016-10-11 05:40

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JoshuaDib
JoshuaDib (199.168.---.---)2016-10-11 00:31

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MichaelSig
MichaelSig (199.168.---.---)2016-10-10 22:17

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JoshuaDib
JoshuaDib (199.168.---.---)2016-10-10 19:59

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JoshuaDib
JoshuaDib (199.168.---.---)2016-10-10 09:58

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JoshuaDib
JoshuaDib (199.168.---.---)2016-10-10 04:50

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MichaelSig
MichaelSig (199.168.---.---)2016-10-10 01:54

InfoTrends/CAP Ventures & WhatTheyThink.com Tracking Results: Second Quarter 2005 Box Printing Paper Gift Richard Romano offers a walk through of SGIA Expo-held October 18-20 in Las Vegas- where every conceivable surface and object was printed on for his enjoyment. ,Industrial Printing Moving to Digital Walking into Graph Expo this current year, I was immediately struck from the way the show floor reflects the modifications our industry has undergone even as we keep leverage more digital technologies for increased productivity, profitability, and an array of new products. Of course, Heidelberg, long a main-stay of printing industry trade event floors, still sports ths prime spot, front and center, having a staff of 250 and nearly an acre of booth space (31,000 square centimeter) reflecting its new Hei-Tech branding. Immediately behind Heidelberg, attendees found Xerox, Hewlett-Packard and Eastman Kodak. What I found worth it to read was the location of Canon, towards the right of Heidelberg from the front row, and EFI right next compared to that. Both companies had smaller booths than Heidelberg, but substantial nonetheless, at 8,000 square centimeter each. According for the folks at EFI, in 2002, the corporation’s booth would be a mere 1,200 feet square! ,锘?a href="http://printing-in-china.net/">printing services Book Printing printing-in-china.net


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Michaeldrava (199.168.---.---)2016-10-09 17:43

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DonaldJuilt
DonaldJuilt (199.168.---.---)2016-10-08 22:25

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DonaldTal
DonaldTal (199.168.---.---)2016-10-08 13:57

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MichaelSig
MichaelSig (199.168.---.---)2016-10-08 09:49

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DonaldJuilt
DonaldJuilt (199.168.---.---)2016-10-08 05:54

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DonaldJuilt
DonaldJuilt (199.168.---.---)2016-10-08 05:43

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DonaldJuilt
DonaldJuilt (199.168.---.---)2016-10-07 20:08

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MichaelSig
MichaelSig (199.168.---.---)2016-10-07 14:23

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DonaldJuilt
DonaldJuilt (199.168.---.---)2016-10-07 09:17

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DonaldJuilt
DonaldJuilt (199.168.---.---)2016-10-07 09:06

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MichaelSig
MichaelSig (199.168.---.---)2016-10-07 03:02

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MarvinSom
MarvinSom (199.168.---.---)2016-10-06 11:35

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DonaldJuilt
DonaldJuilt (199.168.---.---)2016-10-05 20:50

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CarlosPen
CarlosPen (199.168.---.---)2016-10-04 03:57

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Michaelfak (199.168.---.---)2016-10-01 23:42

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GerardoBit (199.168.---.---)2016-09-30 08:46

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CharlesWrora
CharlesWrora (199.168.---.---)2016-09-30 06:23

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Williamcit
Williamcit (199.168.---.---)2016-09-30 06:21

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romek
romek (82.146.---.---)2008-10-09 18:31

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kapiszon
kapiszon (83.24.---.---)2008-10-09 11:29

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